OkCupid Creates Right to Love Badge to Support ACLU
One of our favorite online dating sites, OkCupid has partnered with the ACLU for a #RighttoLove Badge to show their support of ACLU, inclusion in honor of Pride month.
As reported on the OkCupid blog, 90% 0f OkCupid users who answered the YES to the question,”Do you support the American Civil Liberties Union (ACLU)?” will receive the badge.
Also, OkCupid will be donating $1 for each user who adds the badge to their profile, up to $50,000.
Ariel Charytan, CEO of OkCupid says on their blog, “Nothing is more attractive than people who believe in every individual’s #RightToLove who they want to love.”
The site reports a 64% Increase in Political Terms on Dater’s Profiles in 2018, and we see similar sentiments and trends at Cyber-Dating Expert, with singles swiping left on Trump supporters, or making politics a deal-breaker for dating.
The conversation about politics on OkCupid is working, as they report profiles that included politics are, “52% more likely to have mutual likes and 78% more likely to have a successful conversation than members who do not.”
Charytan adds, “At OkCupid, we’re proud to be a champion of inclusivity because we believe you should be able to love whomever you want, regardless of your gender, sexual orientation, or ethnicity.”
Interesting stats on daters who support the ACLU include:
- They’re 4 times more likely to consider themselves feminist (and are looking to dating a feminist)
- They’re 2 times as likely to have responded “hell no” to the question,”Trump?”
- They’re 30 times more likely to believe in climate change.
Melissa Hobley, chief marketing officer at OkCupid, tells Refinery29, “LGBTQ communities using political filters on OkCupid comes from the feeling that their rights are under attack by the current presidential administration.” Hobley adds, “Many folks don’t want to have the experience of talking to someone, going on a date, only to find that they voted for Trump — because the stakes are very high.”
Every OkCupid user who answered the question of “do you support the ACLU” will receive the badge on their profile.
OkCupid was the first dating app to offer 22 gender and 12 orientation options on their users profiles.
If you’re’ a member of OkCupid, click here to answer the question and to receive the badge.
At Cyber-Dating Expert, we believe in inclusion and love for all. We constantly track the trends of politics and dating. We know the importance of finding a date with similar attitudes and values, and are proud of the dating industry as they address these issues.
Julie Spira is and award-winning dating coach and America’s Top Online Dating Expert . She’s the CEO of Cyber-Dating Expert and has been coaching singles on finding love online for almost 20 years with her Irresistible Profiles programs. As a political dating expert, Julie’s now writing her third book, Love in the Age of Trump: How Politics is Polarizing Relationships.