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Men Prefer Online Daters Wearing Makeup; Celebs Natural

Ladies: Are you wondering how to shine online to attract more men? Are you spending time at the makeup counter before going on a date? Do you want to look like a celebrity on the Red Carpet or go with the natural look on a date?

Before you grab that lip plumper, know that online and offline attraction does vary according to the men.

In a recent survey by online dating site Zoosk, 1850 male daters were asked to compare photos of Kim Kardashian, Beyonce, Jessica Simpson, and Jennifer Lawrence, with and without makeup. Then they were asked how they felt about the women they date, with or without the glam. The results and disconnect between their online and offline behaviors will surprise you.


Kim Kardashian and Jessica Alba

Surprisingly so, the majority of the guys stated that they preferred Jessica Alba, makeup free (77%) as compared to giving the thumbs up for Kim Kardashian, all glammed up. (23%).

Jennifer Lawrence

Jennifer Lawrence

While viewing photos of Jennifer Lawrence made up in “American Hustle” as compared to a natural look, Zooskers voted in favor of the natural look (54%) as compared to the American Hustle photo with bright red lipstick (46%).

Jessica Simpson

Jessica Simpson

When asked if Jessica Simpson looked better with or without makeup on, 57% of the men preferred her natural look.

So how does this relate to real life dating and mens thoughts on hair and makeup?

The survey shows that men prefer a natural look with the women they are dating. Fifty-seven percent of men gave the thumbs down to red lipstick and 67% weren’t fond of dark eye shadow.

When it comes to hairstyle, 81% voted for a relaxed and natural look, with only 9% preferring pin-straight hair. Does this mean it’s time to toss out the flat iron?

Now let’s take a digital look at how men select women while viewing thousands of online dating profiles.

Zoosk’s data shows the complete opposite viewpoint to hair and makeup, where men were dramatically selecting women wearing more makeup, more eye shadow, and more lipstick in their photos.

Here are some numbers worth blinking a digital eye to:

  • Women who wear eye makeup receive 139% more first messages than women who don’t.
  • Men are 65% more likely to want to meet a woman if she wears eye makeup in her profile picture.
  • Women who wear lipstick in their profile photo get 119% more first messages than those who don’t.
  • Men are 38% more likely to want to meet a woman if she’s wearing lipstick in her profile photo.
  • Woman wearing blush receive 24% more first messages than those who don’t.
  • Men are 19% more likely to want to meet a woman if she’s wearing blush than if she’s not.

All in all, women who wore some form of makeup received more than three times as many messages as those who didn’t.

It may not be time to dig out your prom or glamour shots, but taking the extra time to look your best in your photos instead of posting the ‘selfie’ from last night’s party might be a wise idea.

After all, you’re auditioning for the job of a lifetime; possible girlfriend or wife.

Ladies, do you prefer a more natural look sans makeup? Do you need help to look your best on a date? I’m here to help you. Find out more here.

Your thoughts and comments are welcome.

Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of Internet dating and coaches singles on the dating scene to help them find love online and IRL. For more dating advice follow @JulieSpira on Twitter and sign up for the free Weekly Flirt Newsletter.

Can Googling Your Date Ruin Your Chance of Finding Love?

Googling Your DateConducting a Google search before going on a date is as common as brushing your teeth in the morning.  Sure you may be excited about him or her, but can over-Googling backfire?

In the April issue of Glamour magazine, I?m quoted along with’s Dr. Helen Fisher in an article, Stop Googling Your Dates!

Becoming a Cyber-sleuth in your pre-dating phase I believe is detrimental to getting to know someone.

The digital pre-date can last for several hours in front of your computer. From Facebook to Linkedin, Google, and Twitter, you may find yourself excited at one article where your date won a prestigious award, and then in the next moment, cringing when you see his party photos.

“Pre-dating makes you feel like you already know each other by the first date. You get this false, euphoric sense of security that you’re in a relationship. Pre-dating accelerates your entire courtship. Just remember, that you really don’t know him; you just think you do…”

As technology continues to develop, a Google search may become as passe as the fax machine. With Google Image Search, one can now find your photo on the Internet or on an online dating site, upload it to Google Image Search and possibly find out your date’s first and last name. Once that piece of the puzzle is solved, the digital door is wide-open.

Take for example a phone call that I recently received from a man whom I did not know. I shared this story on Huffington Post in an article, Google Image Search – Can it Replace Online Dating Sites?

In this scenario, a man I never met uploaded one of my photos he found online. It led him to my media page, YouTube channel, book page, and provided him with details of where I lived and the restaurants I was a regular patron of. Was this creepy? You better believe it. Whether he meant it when he said he wanted to sweep me off my feet or not, I decided against meeting him. Did I miss out on meeting the one? Perhaps next time, he?ll think twice about Googling and telling.

Do you Google your dates before you meet them? Have you checked Facebook to see if you have friends in common or what pages they’ve ‘liked?’ Would you use Google Image Search to widen the opportunities to meet other singles?

At the end of the digital day, you can run, but you can?t hide.

Your comments are welcome.

Julie Spira is a top online dating expert and founder of She creates irresistible profiles for singles on the dating scene and is the author of the bestseller, The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online. For more dating advice, sign up for the free Weekly Flirt, follow @JulieSpira on Twitter and at