Recently at the iDate Conference, I presented Tinder with the award of Best Mobile Dating App of 2015.
This award was well-deserved, considering two years ago, Tinder wasn’t a household word like Match and eHarmony has been for years for online daters.
In an interview with The New York Times, I told reporter Molly Wood that the increase in smartphone usage directly relates to the increase in dating app usage.
“People are dating on the fly, they’re dating in real time, they’re hooking up or meeting for dates, they’re doing both. Same day, same hour.”
So how did a perceived hook-up app become the hottest trend for singles looking for love online?
1. They penetrated the college marketplace.
These early adopters paved the way for others to jump on the bandwagon. In time, the demographics started to rise and millions of users were playing the Tinder game.
2. They made it easy to create a profile.
With no long questions to answer and no profile approval process, all one has to is download the app, connect to Facebook where it pulls your age and photos on Facebook, and add a short bio if you desire, however many ignore filling out the profile.
3. Set your preferences for distance and age parameters
Since Tinder is location-based, once you log on, it searches for potential matches close by. If you travel out of town, you’ll receive a whole new set of matches to make sure you’re not lonely at night.
4. Let the swiping and matching begin
Quite simply, you swipe right if you’re attracted to someone and swipe left if you’re not. If both of you swipe right, then you’re notified that you’re a match and can start communicating in their private chat feature.
Online dating and mobile dating are a numbers game. The more often you swipe, the more often you’ll have the opportunity to be matched.
5. State Your Intentions
We are living in a world of swiping left and right and the habit has become the norm for other popular mobile dating apps. In order to be successful on Tinder, you must start swiping and become proactive about communicating with your matches. If you’re looking to find a relationship instead of a casual fling, you must fill out the information bio page and clearly state your dating intentions. Women find it refreshing when a man says, “Not looking for FWB or a hookup.”
At the iDate conference, it was pointed out by Mark Brooks from Courtland Brooks that only 8% of women were swiping right while viewing profiles of men. Men on the other hand were swiping right as often as possible, with the hopes that they can be matched.
Tinder reports over 1 billion swipes a day and matches over 12 million people a day. But are they actually meeting IRL?
An interesting trend that we are noticing is that a lot of men are posting their age on Tinder as 100 years old. The trend of not honestly stating your age in online dating has been around for years, but to become a centurion on Tinder means you’ll have to change your age on your Facebook profile. There’s no way to change your age on Tinder. Facebook makes it difficult to change your age and discourages this process by limiting the amount of times you can do so. Still, I encourage truth-in-advertising.
As I told The New York Times, people who are using Tinder are also using other dating sites, sometimes paying for memberships. Having easy access to lots of different dates actually increases your odds of eventually finding a match. It’s making dates happen a lot more quickly and the more dates you go on, the better daters you become. Let mobile dating apps become your new best friend.
Are you swiping right on multiple mobile dating apps?
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of online dating and mobile dating. Julie’s the founder of CyberDatingExpert.com, where they create Irresistible Profiles for singles on the dating scene and host of #DateChat on Twitter on Thursdays at 5pm/PT. Follow @JulieSpira for dating advice and sign up for the free Weekly Flirt newsletter.
Photo credit: Fotolia
Mobile apps for transportation have caused a huge paradigm shift in the way people are using transportation to airports or just on a party night. With New Year’s Eve, using your mobile app for companies such as Uber, Lyft or Sidecar will help you safely get to your destination.
But what if these mobile apps can actually help you find love from the comfort of one of their cars?
Meet Camille Bates and Ian Osborne, both who are Lyft drivers in San Francisco.
Last New Year’s Eve, Camille was very sad after a holiday season filled with strife. She had ended her relationship with her boyfriend after a year of being together and was feeling down in the dumps. The last thing she wanted to do was to go to a New Year’s party and pretend to be happy. So instead of accepting a party invitation, the social-introvert decided her plan for the evening would be to drive all night to get party goers safely to their destinations.
“I wanted to live vicariously through other peoples’ happiness,” said Bates. “I brought along party favors including glow in the dark wristbands and snacks and was having fun giving out things to my passengers.”
At around 9pm, Camille accepted a ride request from a gentleman named Ian. Coincidentally, Ian was also a Lyft driver on occasion.
Camille had made a New Year’s resolution to follow her intuition and she figured he’d already been background checked by Lyft, so she agreed to join them. As Ian entered the car with his buddies, he instructed her to take them to a house party in the Marina. Ian was sitting in the front of the car next to Camille and his friends were in the back seat. Her passengers were singing songs loudly, and after Camille asked them about the party they would be attending, Ian casually asked Camille if she wanted to join them.
While at the party, Ian’s friends decided to leave to attend another bash, leaving Ian and Camille to themselves at the original party. A few hours and glasses of champagne later, the two headed up to the party host’s roof deck to toast in the New Year. As the clock struck midnight, they shared their first kiss. As they looked over the beach on the Embarcadero in San Francisco, Camille reflected to a month earlier where she was gazing at the same beach when a shooting star appeared. Her wish was to find her soul mate.
Nine magical months later, Ian asked Camille to marry him and they will be getting married in the summer of 2016.
You never know who you’ll meet while using your mobile apps, or how a “pickup” will turn out.
Wishing you much love and joy in cyberspace in 2015, or wherever you may roam.
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of online dating and is the founder of CyberDatingExpert.com. Julie helps singles find love in the digital age. For dating advice, follow @JulieSpira on Twitter and sign up for the free Cyber-Dating Expert Weekly Flirt newsletter.
Now with dating in a Tinder world, the trend has changed to the extreme opposite, where members of the hottest mobile dating app are now clamoring to indicate an age of triple digits at 100 years old, to hide the truth about their real age.
While this may seem absolutely ridiculous, my phone rings every week with people asking, actually begging for me to teach them how to change their age on Tinder to an absurd age of 100+ years old, give or take ten years.
If you’re wondering how to accomplish this, here are the steps you need to take, but remember, you’ll be deactivating your Tinder profile, so if there’s a special someone that you’re swooning over, make sure you get their phone number to call or text before they go off into Internet heaven.
How to Change Your Age on Tinder
- Log onto your Facebook account from a desktop or non-mobile version, where you will need to change your birth year. To do this, click on “about” and scroll down to your birth date and click edit.
- Go to your birth year and click on edit and change the year. PLEASE NOTE: Facebook limits the amount of times that you can change your age. As of now, you can only change it once and it will ask you to confirm this change.
- Log off of Facebook.
- Log onto Tinder through the mobile app.
- Click on the gear on the top left side of the mobile app.
- Click on app settings and scroll to the bottom and click “Delete Account.” PLEASE NOTE: Do not just delete the app from your phone, as it will not delete your account settings.
- Remember that deleting your account will permanently delete your matches, conversations, photos, etc. Tinder will ask you if you are sure you want to delete your account. Click on “Delete Account.”
- View all of your app icons on your mobile phone and tap on the Tinder app lightly. All of your mobile app icons will shake and click on the x in the upper left hand corner of the Tinder icon. This will then delete the app from your phone.
- Log back onto Facebook and double check that your new birth date was changed.
- Download the Tinder app again as brand new on your mobile phone.
- Sign up for Tinder using the Facebook login.
- Your new Tinder age should appear on your Tinder profile. NOTE: You can keep your birth date private on your Facebook profile.
- Please remember, at Cyber-Dating Expert, we discourage people from lying about their age on dating sites and on Facebook or other social networking sites.
Follow @JulieSpira on Twitter for Dating Advice.
I met my boyfriend on Tinder and we started dating three months ago.
We both agreed to take down our Tinder profiles. Actually it was his idea to do it first and I thought it was a great idea.
We’ve connected on a deep level and are even talking about living together, so I thought everything was great.
Last week, my girlfriend saw his profile on Tinder and it appears he went back on without telling me. He’s been secretive about things lately, complaining that he’s stressed out at work. I’m afraid I’m losing him. What should I do?
GF of Tinder Addict.
Dear GF of TA,
You’re not alone. Tinder is a fun game that singles play on their mobile phones. While it’s a great way to meet someone close by, it’s still a game. I know several couples who have left their Tinder profiles up and just enjoy chatting with others, without the intention of taking it any further.
Let’s start by saying your boyfriend did do something wrong. He rejoined Tinder without telling you. Most likely he knew there would be an eruption like a volcano if he suggested it. He would assume you’d think he was cheating on you, when he was just having fun swiping right and left on Tinder.
Do I know if your relationship is on the way out or not? Of course not. But you’re at a relationship milestone — the three month mark. The honeymoon phase of the newness in your relationship when everything is perfect is changing. The good news is, that you’re still together as a couple and are moving into the next phase. Three months is the time where couples decide do they want to go to the next step, which is beyond the casual stage.
My suggestion is to have a convo with your BF and ask him if he just likes looking at pretty faces. Believe it or not, he might just be viewing girls digitally the way that some guys stare at cute girls at a restaurant. If he says he’d like to see others, then believe him and reactive your profile as well and start dating. If he says he only has eyes for you, let him know how uncomfortable this is making you. Ask him if he can state his relationship status to “in a relationship” and that he’s looking for friends to chat with or take it down completely. If he’s willing to do this, then understand he looks at Tinder the same way as he would look at a video game.
I’m not saying it’s right and I’d be very unhappy if my boyfriend had an active dating or Tinder profile up while he was spending nights with me. If he refuses to state his relationship status, then you need to decide if you’d like to continue dating him and date others as well.
If he really doesn’t want to lose you, he won’t let his cell phone games get in the way of love. It’s time for some digital housekeeping.
Keep me posted.
Wishing you much love and joy in cyberspace, or wherever you may roam. xo
Do you have a question for Julie Spira? Click here to submit your dating questions.
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of online dating and helps singles find love online and IRL. For more dating advice follow @JulieSpira on Twitter, like us on Facebook, and sign up for the free Weekly Flirt newsletter.
Tinder is now verifying celebrity profiles and Yahoo – Australia reports that Spears reports that at the debut of her lingerie collection in New York, said admits that finding love in cyberspace is possibly an option.
Later, Spears appeared on the ‘Tonight Show’ with Jimmy Fallon, where the late night talk host added her to the mobile app in a fun skit.
Before introducing Spears, Fallon described her as: “She’s recently single, she sings good jingles, she loves her Pringles and she’s ready to mingle.”
He added, “Here at ‘The Tonight Show,’ we’re all about making love connections, so before the show you did something cool. You let us sign you up for the dating app Tinder,” Fallon continued, stating the profile is indeed real.
“I want to stress, Britney had nothing to do with this. This was our idea. But she has the password now and it is her profile. She can do whatever she wants with it…. If you guys are on Tinder and want to date Britney Spears, just look for her profile and swipe right. That means good.” Spears responded with, “I’m thrilled!”
Celebrities with verified profiles are now swiping right and left on Tinder. Other celebs include Ed Sheeran, Katy Perry, Lilly Allen, Lindsay Lohan, Chelsea Handler, and Bravo’s Andy Cohen, who have created profiles on the hottest mobile dating app.
Watch the video of the ‘Tonight Show’ segment here.
Other celebrities have joined a variety of online dating sites in the pre-Tinder days, including: Sinead O’Connor, Martha Stewart, Matthew Perry, Adele,, Jenny McCarthy, Charlie Sheen, Ricki Lake, Chase Crawford, Carrie Ann Inaba, Cheryl Cole, and the late great Joan Rivers.
At the end of the digital day, logging on for love in cyberspace or from the convenience of your mobile phone when you find yourself single is the easiest way to get back into the dating game.
Photo credit: Yahoo: Australia – Celebs We Wish Were on Tinder
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of the Internet having created her first profiles 20 years ago. Today, she helps singles on the dating scene with her Irresistible Profiles programs and to help them find love from the various mobile dating apps. Follow @JulieSpira on Twitter for more dating advice and sign up for the free Weekly Flirt newsletter.
As online daters and those downloading the Tinder mobile dating app continue to watch Tinder explode, it’s no wonder that researchers, psychologists, and dating experts all have opinions on whether Tinder is helping singles or is just a game for people to play on their cell phones as they swipe left or right at the millions of profiles nearby.
On WCCO in Minneapolis, I spoke with radio show host John Hines about the pros and cons of Tinder, using mobile dating apps, and why I think Tinder can help women who are shy to connect with a potential date online and meet them offline.
Now let’s talk about the ‘Tinderella syndrome’ and if it really exists or not. Are women really suffering from spending too much time on Tinder? Is it affecting their ability to meet offline (IRL?)
The Daily Mail ran a story claiming that ‘Tinderella syndrome’ was ruining the love lives of women to the point that they wer unable to approach men in person offline. They went as far as saying that flirting techniques have been diminished due to the frequent use of the Tinder mobile dating app.
While psychologist Emma Kenny believes that online dating breeds impatience and insecurity since women are inundated with an abundance of potential dates that they become overwhelmed and stop investing the same effort into meeting dates offline.
Sure online dating is a numbers game and Tinder is responsible for over 10 million matches a day as well as 850 million swipes a day. Those are big numbers and it’s easy to fill your date card. Remember, not everyone on Tinder is looking for a love connection. Tinder’s founders believe that they are a social discovery app and that using the site an help make new friends with similar interests.
Some will use Tinder as a game and keep playing after a swipe or two. Others will take the time to read the profiles of potential matches before starting a private online chat that will hopefully lead to an offline meeting. Otherwise, you’ll just end up with a digital pen-pal, if that’s what you want.
Here are the reasons I don’t believe in the Tinderella Syndrome.
1. Mobile apps make it easier to connect with people close by. Those who are interested in meeting someone close by can easily log onto Tinder and view a profile instead of just swiping left or right to give a thumbs up on a profile. If the profile indicates they’re really looking to meet someone for a relationship, they can start chatting instantly if it’s a mutual match.
2. Almost 35% of married couples met online. A study from the journal Proceedings of the National Academy of Sciences, showed that about 1/3 of marriages were as a result of online.
3. Pew Research states that 59% of Americans think that online dating is a good way to meet people. With over half of Americans thinking online dating is the way to go, remember that most singles are using mobile dating apps, which speed up the process.
4. Mobile dating apps and online dating sites help those who are shy communicate with potential dates. It’s my opinion that using dating apps and dating sites only helps those who are too shy to approach someone in a bar to say hello. By chatting online, I think self-esteem can be improved and communicating skills with potential dates will also become easier. The key is to take your relationship from online to offline and meet IRL.
5. Online dating stigma is pretty much gone. It’s a matter of time that the stigma for Tinder or mobile dating apps for hookups will also diminish. Already we are seeing many relationships of couples who’ve found love on Tinder.
6. If your mutual match isn’t communicating with you or interested in meeting, just move on. Tinder reports they are seeing 10 million matches a day and 850 million swipes per day. With all of that activity, it’s pretty easy to figure out who’s playing the game and who will want to meet. If their profile is rather empty and they only say, “hey,” it’s probably not going to become a meaningful relationship.
In my conversation with John Hines from WCCO – CBS Radio, I told him that Tinder is known to have a membership base of mostly 18-34 year olds. Many aren’t looking for a serious relationship and are hooking up. But some are truly looking for a new digital outlet to find a date or love.
Yes Tinder is like a game and it asks you to keep playing instead of suggesting that you meet in person. There will always be those who love the digital ego boost of flirting online, with or without Tinder. However, there will always be those who truly are looking for a connection. Tinder makes it easy to connect. It’s up to you to decide if the relationship is ready to move offline.
As time goes on, more-and-more singles in their 40s and up will also be using Tinder, due to the ease of creating a profile and the flexibility of connecting on the fly with singles in their geographic area.
Do you believe in the ‘Tinderella Syndrome?’
College Humor came out with a cute parody about Tinderella – a Modern Fairytale worth sharing.
Photo credit: College Humor
Julie Spira is an online and mobile dating expert and founder of CyberDatingExpert.com. She was an early adopter of online dating and mobile dating and helps singles find love on the Internet with her Irresistible Profiles programs. For more dating advice follow @JulieSpira on Twitter and sign up for the free Weekly Flirt newsletter.
After spending 20 years in the online dating industry, I know that trying a new dating site can be intimidating. I thought I’d let you know that I recently signed up for a new online dating site, Cupid.com and I wanted to share some of my experiences with you.
While everyone is familiar with Cupid, the God of Love worldwide, perhaps you didn’t know that Cupid is one of the biggest dating sites in the UK.
Cupid has now made its way to the US to match up singles stateside!
Here are a few of my favorite things about Cupid so far:
• New Faces: Since I started using Cupid a few weeks ago, I’ve already seen the site grow extensively. In the LA area I’m seeing and chatting with great guys, and more are joining every single day.
• Exclusive Events: Cupid hosts great events so that you can make the most of your online and social life! This month they are hosting exclusive screenings of sci-fi thriller Coherence in LA on June 19th, along with a fun pre-party so all the singles can mix and mingle. You’re invited to join in on the fun and bring a friend as well! I’ll be on site providing free dating advice for singles looking for love online.
• Mobile Dating App: It’s easy to communicate and flirt with Cupid.com’s mobile app. Download the app here:
P.S. Cupid is offering a $12 rate for one full year of membership for a limited time.
To RSVP for the Coherence film and VIP party, register here.
What: Coherence Film party in Los Angeles
When: June 19th, 5:30pm party followed by 7:30pm Screening
Where: Party: Good Luck Bar and Screening at the Vista Theatre
Cupid.com is hosting this event, so grab a single friend and RSVP to get your name on the list!
Cyber-Dating Expert is a paid Spokesperson for Cupid.com for the #SetLoveFree promotion. All opinions are our own.
Photo credit: Fotolia.com
Tinder-mania is everywhere it seems.
Tinder’s mobile app launched in Los Angeles less than two years ago, and it’s quickly becoming a household name.
Even Bravo’s Andy Cohen recently taught Larry King how to use Tinder!
At the recent Digital Hollywood gathering in Los Angeles, Tinder co-founder Justin Mateen was on a panel called, “The Coveted Captive audience – Engaging And Monetizing Through Mobile.”
Afterwards, I had the chance to catch up with Justin again to talk about the latest trends for Tinder.
The Future of Tinder
Tinder, as we know, has become the hottest mobile dating app, now experiencing over ten million matches a day and 800 million swipes per day.
“I think the misconception is that Tinder is a dating app,” said Justin Mateen – Tinder’s Co-Founder and Chief Marketing Officer during the session. “We consider ourselves a social discovery app, more of a competitor to social platforms,” Mateen added.
Tinder is now optimizing to connect new people. Mateen feels the value proposition is tremendous, which is why they’ve been able to grow so quickly. People are using Tinder for dating for the most part, but as time goes on, Tinder won’t be optimized only for dating.
“We are our own social platform and leverage other social platforms to the sense that it makes sense,” said Mateen. He boasted about Tinder’s 2000% growth last year. The average Tinder user spends ½ hour on the mobile app and they are growing by 10 times every day.
As of now, Tinder is not charging for their app or providing advertising. Their monetization strategy includes focusing on the user experience and growing the user base both domestically and Internationally. Their future plan will include in app purchases to enhance the user experience when it comes time to monetize. Mateen explained that their plans are to begin to test different forms or advertising on Tinder. “We want to make sure that it’s an organic ad and that our users can benefit from it.”
Not a day goes by when someone doesn’t come up to me to ask me about my thoughts on Tinder.
Several men I know of have actually felt distressed when they’ve swiped left instead of right and felt that they lost the match. Fortunately, Tinder has come up with a solution for that dilemma as the app provides a pop-up asking you if you’re sure you want to swipe left.
Others are in relationships and still won’t retire their Tinder profile. Is it a game?
Are you using Tinder?
Julie Spira is an online dating and mobile dating expert. She was an early adopter of the Internet and online dating, having created her first profile over 20 years ago. Julie’s the founder of Cyber-Dating Expert and coaches singles on the dating scene. For more online dating advice follow @JulieSpira on Twitter and sign up for the free Weekly Flirt newsletter.
I met my boyfriend on Tinder about 6 weeks ago and we decided to date exclusively after three weeks. Neither of us took our Tinder profiles down, but he wasn’t logging on to his and I was still logging on out of curiosity to see who was on Tinder, but not chatting with anyone.
After a week of him giving me grief for having an active Tinder profile, I finally took his down and showed him the screen shot of me doing so. I thought he’d be excited to hear the news, but instead, he decided to keep his profile up.
Now, I’m the unhappy one, as I can’t understand why he’d make me take my profile down while he’s still an active member of Tinder. I’m starting to get frustrated and am wondering if we should break up. Every time I see him staring at his mobile phone, I think he’s looking for another girlfriend. What do you think?
There are a lot of singles who are in relationships who are still attached to their Tinder mobile dating app. Since it’s known as a social discovery app, many people are chatting with potential friends. Even a man recently posted a profile as a golden retriever dog to chat with people. I can understand that since you met on Tinder, that you should both probably have removed your profiles at the same time. It’s not fun being pressured to take your profile down when your boyfriend won’t do the same in return for you. Sure you should have toasted together and pulled the plug on your profiles at the same time, but since that didn’t happen, ask your BF how he would feel if suddenly you put your profile back up on Tinder.
Chances are he won’t be that happy about it, but if he says he doesn’t mind, it might be time to start dating others and reactivate your profile. During this time, you can still date your BF, but let him know you’re no longer exclusive. Which means, I suggest you keep your clothes on until both of you are on the same digital page. While it might seem harsh and hard to turn back the wheel, you’ll know where you stand in your relationship.
Keep me posted. Wishing you much love and joy in cyberspace, or wherever you may roam. xo
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of the Internet and creates Irresistible Profiles for singles on the dating scene. For more online dating advice, follow @JulieSpira on Twitter and sign up for the free Weekly Flirt newsletter.
When I received an email from the Daily Mail letting me know that a San Francisco man posed as a 26-year old dog named “Hero” on Tinder, I had to chuckle. After all, a dog is man’s best friend and every girl is looking for her hero.
Still since Justin Mateen, co-founder of Tinder believes that their mobile app is a social discovery app and not a mobile dating app, I wasn’t surprised that this social experiment was received as a breath of fresh barking air. The responses flooded in from both women and men within a 100-mile radius.
It’s a social networking experience, and people love pets, so it was certainly a way for the profile to stand out among the millions of other profiles that users are swiping right and left to. “Hero” a golden retriever, replied to curious swipers with a “woof woof” and “bark bark” with an occasional wagging of his tail.
After seven days as a male dog, Joe Veix posted that had 206 matches—154 guys and 52 girls. All of his responses were “woof woof” and occasional digital barking. When he switched to a female dog, the comments became a bit riskier.
Tinder is known to be fun and flirty. Like a game, so many people who have downloaded the Tinder mobile app spend hours-and-hours a day swiping right just to strike up a conversation with so many that they may or may not meet IRL.”
Rather than saying, ‘hey’ or ‘what’s up’ the “Hero” puppy profile allowed users of the app to have a bit of fun and laughter while responding to the barks from the dog profile.
Tinder now claims 10 million matches a day and over 800 million swipes a day. Users are logging on for more than 1.5 hours a day. Will the future of Tinder fall into the hands of your four-legged pets?
I think it’s just a matter of time, before we’ll see a viral cat video on Tinder.
Are you dating on Tinder? Your comments are welcome.
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She’s the host of Mobile Dating BootCamp and helps singles find love on the Internet and IRL. For more online dating advice, follow @JulieSpira on Twitter and sign up for the free Weekly Flirt newsletter.