Online dating doesn’t mean just signing up for a dating site when you’re single any more. It’s a multi-billion dollar industry filled with mobile apps, dating coaches, and helps both singles find love and couples stay together with ongoing dating tips.
In a pre-Valentine’s Love Goes Digital panel hosted by Kevin Winston of Digital LA, online dating experts and sites discussed dating advice, the growing trend of mobile dating, and how to keep your love alive after the knot has been tied.
Grant Langston, head of social media at eHarmony and an employee of the site since before it’s launch in 2000 shared his experience on the changes their site has gone through. In my personal opinion, I think they have one of the best iPad apps around. The site will shortly be rolling out a new feature for your eHarmony timeline that’s similar to a? Facebook time-line.
Justin Fredericks, founder of Marriage.com, a video network that curates, produces and promotes videos about wedding, marriage, dating, and relationships talked about the new social networking site Pinterest, as it focuses on women.
Jennifer Kelton from Bad Online Dates talked about her mobile strategy, Bad Date TV, and some niche online dating sites.
I shared with the audience how I created my first online dating profile in 1994 as a charter member of Love@Aol, during the days of the dial-up connection. I penned my stories in my first book, The Perils of Cyber-Dating: Confessions of a Hopeful Romantic Looking for Love Online and created CyberDatingExpert.com as a place for singles and couples to share their online dating stories. The use of social media on Twitter and Facebook has made a big impact on my brand. I also told singles not to ‘friend’ someone on Facebook before or after a first date. Personally, I think it’s creepy.
The audience was a mixed group of singles, married couples, dating industry executives, love coaches and those who are still looking for love online. We nibbled on chocolate, sipped One Coconut Water, and discussed what you should say or not say in your online dating profile.
At the end of the digital day, most of the audience felt they’d rather keep their love and dating life off of Facebook.
One thing’s for sure. The audience left fully armed with the dos and don’ts of social and online dating in time for Valentine’s Day.
Julie Spira is an online dating expert and founder of CyberDatingExpert.com. She creates irresistible profiles for singles on the dating scene. Follow her @JulieSpira on Twitter. If you loved this post, Like us at Facebook.com/CyberDatingExpert for more dating advice.