Ladies: Are you wondering how to shine online to attract more men? Are you spending time at the makeup counter before going on a date? Do you want to look like a celebrity on the Red Carpet or go with the natural look on a date?
Before you grab that lip plumper, know that online and offline attraction does vary according to the men.
In a recent survey by online dating site Zoosk, 1850 male daters were asked to compare photos of Kim Kardashian, Beyonce, Jessica Simpson, and Jennifer Lawrence, with and without makeup. Then they were asked how they felt about the women they date, with or without the glam. The results and disconnect between their online and offline behaviors will surprise you.

Surprisingly so, the majority of the guys stated that they preferred Jessica Alba, makeup free (77%) as compared to giving the thumbs up for Kim Kardashian, all glammed up. (23%).

While viewing photos of Jennifer Lawrence made up in “American Hustle” as compared to a natural look, Zooskers voted in favor of the natural look (54%) as compared to the American Hustle photo with bright red lipstick (46%).

When asked if Jessica Simpson looked better with or without makeup on, 57% of the men preferred her natural look.
So how does this relate to real life dating and mens thoughts on hair and makeup?
The survey shows that men prefer a natural look with the women they are dating. Fifty-seven percent of men gave the thumbs down to red lipstick and 67% weren’t fond of dark eye shadow.
When it comes to hairstyle, 81% voted for a relaxed and natural look, with only 9% preferring pin-straight hair. Does this mean it’s time to toss out the flat iron?
Now let’s take a digital look at how men select women while viewing thousands of online dating profiles.
Zoosk’s data shows the complete opposite viewpoint to hair and makeup, where men were dramatically selecting women wearing more makeup, more eye shadow, and more lipstick in their photos.
Here are some numbers worth blinking a digital eye to:
- Women who wear eye makeup receive 139% more first messages than women who don’t.
- Men are 65% more likely to want to meet a woman if she wears eye makeup in her profile picture.
- Women who wear lipstick in their profile photo get 119% more first messages than those who don’t.
- Men are 38% more likely to want to meet a woman if she’s wearing lipstick in her profile photo.
- Woman wearing blush receive 24% more first messages than those who don’t.
- Men are 19% more likely to want to meet a woman if she’s wearing blush than if she’s not.
All in all, women who wore some form of makeup received more than three times as many messages as those who didn’t.
It may not be time to dig out your prom or glamour shots, but taking the extra time to look your best in your photos instead of posting the ‘selfie’ from last night’s party might be a wise idea.
After all, you’re auditioning for the job of a lifetime; possible girlfriend or wife.
Ladies, do you prefer a more natural look sans makeup? Do you need help to look your best on a date? I’m here to help you. Find out more here.
Your thoughts and comments are welcome.
Julie Spira is America’s Top Online Dating Expert and Digital Matchmaker. She was an early adopter of Internet dating and coaches singles on the dating scene to help them find love online and IRL. For more dating advice follow @JulieSpira on Twitter and sign up for the free Weekly Flirt Newsletter.
Julie Spira is America's Top Online Dating Expert. She's an award-winning dating coach who's been helping singles find love online for 25+ years. Follow @JulieSpira on IG.